Youtube TV

Social/Membercomms

While at Hook Studios, I serve as Sr. AD for the Youtube TV account, QCing design as well as providing concepts. We specialize in pomoting new features and 


Easter Egg Scrubbers



To enhance the viewer experience, Youtube TV offers fun scrubbers for special programming. Featured include our Macy’s Day Parade Turkey baloon emoji, WWE, as well as Real Housewives of New York.

MAKE INTO GIFS


Play

Reverse

Forward



Holiday Quiz

 
Content that engages fans by featuring a series of questions that lead participants to discover new music based on their preferences and holiday mood.

Emails

Member communications recognized by the head of marketing at Youtube/Google.

Rotation Artist Spotlight


We partner with up and coming artists for these short episodic interview series

Artist Liner Revision



Spearheaded the Artist Liner series by enhancing the entire interview with dynamic animations and an interactive timer, significantly boosting audience engagement.

Artist Liners Before



Artist Liners After



Animated Social Assets



Format: Social

New Music template I created utilizing brand supplementary colors, paired with one of our holiday evergreen assets.

Client

Amazon Music


Role

Graphic Designer
Agency

Laundry Service

Format

Social, Digital




MADELEINE GOULD |  SR AD

Ex-theater kid/Future blue zoner/Professional optimist

Maddy is an Art Director who builds bold, thoughtful campaigns, and occasionally replicas of every neighborhood she’s ever lived in, 
in The Sims.

When she's off the clock, she's usually snowboarding or being thoroughly managed by her beloved puppy, Zero.

AGENCIES

  • Mother
  • Hook
  • VCCP
  • Laundry Service
  • Vayner Media
  • The Many
  • Duncan Channon
  • JWT
  • Juxtapose Studio