AIRBNB
Icons Campaign
All copyright belongs to the fine folks at Airbnb
Press
Bronze Cannes Lion - Large Scale Media Winner 2025
Bronze Cannes Lion- Use of Digital Platforms Winner 2025
Bronze Cannes Lion- PR Sponsorship & Brand Partnerships Winner 2025
North American SABRE, Diamond SABRE Award for Superior Achievement in Brand-Building
Silver CLIO- Creative Effectiveness Winner 2025
The One Show- Integrated/ Omnichannel- Customer Experience- Silver Pencil
REGGIE Awards, Silver, Experiential Marketing
REGGIE Awards, Silver, Entertainment Marketing
REGGIE Awards, Gold, New Product + Service Launch
Launch
Airbnb Listing
Format: Digital/Web
Social Rollout
Scripts, storyboards, concepts, music + clips approvalRole:
Led the creative vision for a social campaign designed to captivate die-hard Prince fans, leveraging the cultural impact of Purple Rain and Prince’s legendary legacy. Collaborated closely with the estate to ensure authenticity, transforming fan engagement into a deeply personal and celebratory experience. Strategized and executed content that built anticipation and excitement, driving buzz across platforms and making this tribute feel truly legendary.