Hype
Graphics


Amazon Thursday Night FootballBuilt to stir the pot.

Before the whistle and after the dust settles, our graphic series of hype imagery sets the tone and keeps the momentum going. From bold pregame matchups to celebratory final scores, I art directed these high-energy visuals to stop the scroll and spark conversation. 
Designed for speed, built for impact, and always ready to be reposted by someone’s uncle.


Hype Graphics
Format: Social

Process


Final


My personal favorite: Sam Howell reading up on how to tame a bear in the Library of Congress as hype for the Commanders Vs Bears game.
 Hype Graphics
Format: Social

Client


Amazon Thursday Night Football

Role


AD/Designer
Agency


Two Circles
Format


Social, Digital, Print

MADELEINE GOULD |  SR AD

Ex-theater kid/Future blue zoner/Professional optimist

Maddy is an Art Director who builds bold, thoughtful campaigns, and occasionally replicas of every neighborhood she’s ever lived in, 
in The Sims.

When she's off the clock, she's usually snowboarding or being thoroughly managed by her beloved puppy, Zero. ♡

AWARDS

AGENCIES

  • Mother
  • Hook
  • VCCP
  • Laundry Service
  • Vayner Media
  • The Many
  • Duncan Channon
  • JWT
  • Juxtapose Studio

INFO

HIGHLIGHTS