Easter Eggs

As a playful bonus, we introduced hidden gems within the timeline scrollbar—small, show-specific illustrations for the play, forward, and rewind markers. As Senior Art Director, I directed the design team in selecting and crafting these elements to enhance the viewing experience. From a bright red apple for Real Housewives of New York to other clever nods, each icon subtly tied into the show’s identity, making even scrubbing through content feel intentional and engaging.

Latin Grammys

Format: Digital
Backwards  
 Play Forwards
 

Completed Video 
Client

Live Nation

Role

Sr. Graphic Designer
Company

Live Nation
Format

Social, Digital



MADELEINE GOULD | ACD AD


Maddy is an Art Director with expertise in concept development and design execution. She builds bold, thoughtful campaigns, and occasionally entire dream homes in The Sims.

When she isn’t pushing pixels she can be found snowboarding and raising her beloved puppy,  Zero. ♡

AWARDS


🥉4x Bronze Cannes Lions
🥈2xThe ONE Show- Silver Pencil
🥈Silver CLIO- Creative Effectiveness Winner 2025
🥇CLIO Cannabis 2022 Gold
🥈AdAge’s Small Agency of the Year 2018 Silver
The hires leading up to it
🥉CLIO Cannabis 2022 Bronze

AGENCIES


Mother
Hook
VCCP
Laundry Service
Vayner Media
The Many
Duncan Channon

JWT
Juxtapose Studio

INFO


→ Email
→ Linkedin
→ Resume
→ Instagram

SELECTED WORKS


CANN
Live Nation
Airbnb Icons Campaign
Adidas
Amazon Music
Amazon Thursday Night Football
Banana Republic
Live Events/Tours
Spotify
University of Oregon Athletics
YouTube TV
Dead Darlings